Timeless

Timeless

What does our art director Lukas have to do with 71-year-old Karl-Heinz Küster? They both share a love of road cycling. And they are grandson and grandfather.

https://vimeo.com/566928714/ff7db9e477



Karl-Heinz is a former professional racing cyclist who, at the peak of his career, took part in the Olympic Games and rode grand tours like the Giro d'Italia. That was in the 1970s when equipment, components, and materials were nowhere near as advanced as they are today. When, even at the highest level of performance, people still rode with steel frames, cotton jerseys, and caps instead of helmets. When the sport was still less commercially oriented. A formative time that Karl-Heinz still remembers with pleasure.

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"I often think back to my active sports career because those were simply some of the best years of my life. Believe it or not, sometimes I even dream that I'm still racing."

It is hardly surprising that cycling is now deeply rooted in Karl-Heinz's family. He has passed on his passion for speed, for many hours spent together in the saddle and the alternation between strenuous passages and "just let it roll" to his grandson Lukas. As art director at Ryzon, Lukas has turned his two greatest passions -- photography and cycling -- into his profession. Grandfather and grandson regularly go on rides together in the Bergisches Land and enjoy their time together.

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"Sometimes, we even ride with three generations of racing cyclists: grandfather, son-in-law and grandson. Of course, I'm proud of that, I'll be honest. What could be better than doing such tours with the family?"

Even if the materials are more sophisticated today and his motivation is different in the meantime, Karl-Heinz loves cycling today as he did then. His continuing enthusiasm illustrates once again how timeless cycling is. We never unlearn it and if we want to, it accompanies us throughout our lives. But the best thing is: it connects us across all (age) boundaries.

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